Which of the following is not an advantage of the Rossiter-Percy Grid?
Answer: Views the involvement dimension of attitude as a continuum rather than a dichotomy of low and high involvement.
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Answer: Views the involvement dimension of attitude as a continuum rather than a dichotomy of low and high involvement.
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.