The fact that online advertising revenues are growing at 30% a year, while offline traditional advertising is growing at about 5% a year, suggests that:

The fact that online advertising revenues are growing at 30% a year, while offline traditional advertising is growing at about 5% a year, suggests that:



a. Internet advertising is very inexpensive.
b. offline traditional advertising is not very effective.
c. the Internet is transforming the traditional advertising business model.
d. new technologies are more efficient at selling to customers.









Answer: C


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