According to Petty et al. (1983) and the Elaboration Likelihood Model (ELM), attitude change via the high involvement (central route) is associated with:
Answer: Correspondence between behavioral and attitudinal effects.
Quiz Economy
Buyer Behavior
According to Petty et al. (1983) and the Elaboration Likelihood Model (ELM), attitude change via the high involvement (central route) is associated with:
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